Business Plan 2024 Scraps
Method - illuminate every event and circumstance with the delicious light of fullness and humor. We must provide the cosmos with our own robust choices and these choices will become extant, actual, touchable and tastable.
We are designing the bloom of human awareness, a wonderful reminder of who and what we are, to reactivate our appreciation and creative power here and now.
shining light into the dark places like a kid with an old motor cycle mirror.
The different movies we are making, have made, want to make demonstrate what Artist house is designed to do.
Executive summary pargraphs kick off each section - explain the deep premise and elaborate
her good ideas and even fabulous insights arrive wrapped in a wad of anger and resentment based stories, so that one has to sort through a whole lot of nonsense, poison and dross before finding the joy
Together, Artist house and Love Farm are demonstrating actionable autonomy.
Together, Artist house and Love Farm are demonstrating actionable autonomy to a world choking on a miasma of compliance. The synergy of imagination and wilds resonance enhances both businesses.
the international collapse of copyright and the rise of AI means
What about all the collaborative stuff?
Tightly tuned to our target audience because they help make the movies, they are engaged during production and share after completion.
Movies are tightly tuned because the audience helps make the movies. Having collaborated in production, the audience is motivated to share their work with others.
Corey Doctorow, new podcast Daughter of God. What happened to your open source crowd source model?
This generating buzz before the movie is even released.
Location
Shared geography enables an easy exchange of knowledge and resources to achieve objectives common to both companies; cultivating an enlivening culture, a thriving wilds resonant and self responsible alternative to the formerly ubiquitous paradigm of convenience über alles. Love Farm is also very beautiful, with diverse natural ecosystems and scenic vistas ideal for movie making. (www.love.farm).
Artist house leverages a robust team of local and remote collaborators for production, finance, management and marketing. We have no full time employees, our creative and logistics contractors do not focus exclusively on us. By sharing talent with other companies, our projects benefit from creative cross pollination and gain attention. Our primary marketing strategy is to enable adjacent creative networks to get involved with our production process.
At present, completed movies are distributed via the world wide web, both by self hosting and third party services. The collapse of international copyright and the rise of AI suggests that physical delivery may reemerge as a trusted and cost effective distribution method.
Sales and Marketing
Our audience does not need to be sold on excellence, they seek excellence out. Once discovered, excellence is shared.
During development, contractors can pass work in progress to others in their network who might be inspired by our concepts and content. This cohort becomes the vanguard of our target audience. Once the movie is completed, the vanguard passes the movie to their networks, then the networks of those networks, and so on. Because the sharing is motivated by aesthetics and resonance, word of mouth stands in stark contrast to so called viral marketing, which implies a sort of mind control or addiction. Artist house gets passed around because our movies remind people of who they want to be.
Competition
Such stuff does not spark the imagination and therefor cannot hint at the pragmatic strategies that make a real life win against all odds possible. Audience attention withers, they seek inspiration elsewhere.
What if all conditions could always be under our complete control? What if our thoughts turned into things? What if the Earth is indeed a simulation, but one that we built and voluntarily entered into?
The igniter of imagination is self responsibility, Artist house's conceptual scaffold on which all our projects are built. Having a compelling aesthetic
Self responsibility is Artist house's decisive edge, the drill bit that taps the deepest reserves of imagination. A decisive and compelling studio mandate like ours is not common in the movie industry.
Our creative process is inspired by open source software development.
Thriving Self Responsibility
Americans are increasingly required to surrender their autonomy to experts, systems, convention, and a myriad of governmental entities. The value proposition is that a miasma of compliance will keep us safe, fed, entertained. The value proposition of self responsibility is freedom, curiosity, experience, clarity.
leverages an emerging market, self responsible thriving.
Executive Summary
Opportunity
Imagination is the interface to existence, to our shared experience of the physical. To create we must first dream. Great cinema fuels the imagination, which in turn can drive breakthroughs, achievement and success in real life.
Such stuff does not spark the imagination and therefor cannot hint at the pragmatic strategies that make an actual win against all odds possible. Our attention withers, we seek inspiration elsewhere.
Projects
Original documentary projects include Around Lake Michigan (ondesire.movie) 500k in 10 Minutes, and Some Almonds. Original narrative projects include La Pala (the shovel) and the post apocalyptic romantic comedy Daughter of God (dog.movie), recently back in production after almost 20 years of delays and minor catastrophes. Other feature length screenplays are in the queue following completion and release of DOG. Collaborative projects with other studios include Thaw of the Dead and Dogman 3.
Company description
Along with sparking the imagination, self responsibility is also a choice to be free and more delicious than knowing the meaning of life.
1) virtousic application of aesthetically appropriate technology, 2) in house funding and 3) directorial initiative.
Cinema
virtousic application of aesthetically appropriate technology. Technological Cycles - appreciating inevitable irrelevance
in house funding supports Creation by collaboration, not by committee, avoids marketing to the mundane
directorial initiative - creation where it belongs, by artists. United Artists - Chaplin, Fairbanks and ...
Artist house, Inc. was incorporated in 1991 to provide design services for print, video and interactive media. Development of several successful touchscreen museum exhibits supported by grants from the Michigan Endowment for the Arts from 1998-2000. Lillian Malt's See a Sound in 2002. Client's included
His Create Decisions prototype presaged the internet.
Around Lake Michigan (OnDesire.movie) La Pala, Some Almonds.
Imagination is the foundation of human experience and the vanguard of our shared physical reality. Cinema is a potent and ubiquitous stimulant for the imagination, sparking real life success stories. The legacy film industry has either missed or is ignoring this market. People yearn for the power and freedom associated with audacious self responsibility, but the legacy film industry has missed this market. Instead of crafting inspiring demonstrations of pragmatic excellence, the mega studios have become inflexible mediocrity machines, churning out risk free derivative projects based on formula and franchise.
Artist house, Inc. instantiates paradigms of Self Responsible Thriving TM (SRT).
Three challenges
IRS
health
clear communication
Imagination is the genesis of human experience and the vanguard of our shared physical reality. Cinema is a potent and ubiquitous stimulant for the imagination, which in turn drives breakthroughs, achievement and success. Unfortunately, the mega studios have become mediocrity machines, churning out risk free derivative projects based on formula and franchise. Big budget movies no longer hint at the pragmatic strategies that make an actual win against all odds possible. The audiences imagination withers, they seek inspiration elsewhere.
The market opportunity for Artist house
Despite the pressure to surrender their autonomy to experts, systems, and external authority, people yearn for the power and freedom associated with audacious self responsibility. This is a market opportunity for Artist house. Our documentary and narrative projects provide models of human thriving that invite emulation and adaptation.
We can produce movies because we are 1) adept at applying aesthetically appropriate technology, 2) funded in house and 3) taking directorial initiative.
Artist house, Inc. instantiates demonstrations of Self Responsible Thriving TM (SRT). Our cinema projects
Origins
experience. Artists, explorers, shamans, dreamers
Audience
Artist house's target audience are people who choose stories that make them smarter and more effective in the real world. Artist house transmits a signal that can be received by anyone yearning to explore their full potential.
Our updated word of mouth marketing approach relies on an open source production paradigm and a tight tuning to our target audience. We enjoy spontaneous audience expansion because our movies remind people of who they want to be. Revenue streams include regional and remote location partners, micro subscriptions and streaming services.
Audience